Starboard Launches Global Gen R 5K Challenge in Collaboration with Waterspeed App

The global paddling season is officially ON and Starboard is kicking things off with an exciting new campaign that invites paddlers of all levels to take part in a worldwide 5K challenge.
In celebration of the launch of the all-new Starboard Gen R flat-deck race board, the brand is partnering with Waterspeed, the leading app for tracking watersports performance, to host a digital paddle challenge open to everyone, everywhere.
Participants are encouraged to complete a 5-kilometer paddle using any type of stand-up paddleboard — inflatable or composite, from any brand — and log their session through the Waterspeed app to enter the draw for exciting prizes.
Paddle 5K. Anywhere. Any board.
Your shot at winning the new Gen R starts here.

- Registration Opens: June 10, 2025
- Challenge Window: June 13 – July 13, 2025
- Prize Draw & Winner Announcement: After July 13 via Starboard and Waterspeed social media channels
Prizes Up for Grabs:
- 🏆 1 x Starboard Gen R Blue Carbon Sandwich + board bag
(Retail value: €4,149 – winner selects size based on availability. Delivery times may vary by country; import duties may apply.) - 🎁 20 x Waterspeed Pro App subscriptions
How to Participate:
- Download the Waterspeed App (available for iOS & Android)
- Join the “Starboard Gen R 5K Challenge” in the app’s Community tab
- Paddle 5 km and track your session via the Waterspeed app — log as many sessions as you like; your best time will be considered
- Stay connected by following Starboard SUP on Instagram, YouTube, and subscribing to the Tiki Newsletter for updates and the prize announcement
Global Participation Welcome
The challenge is open to all paddlers aged 18 and over, with no purchase required. One entry per person. Winners will be contacted by Starboard after July 13 via email or direct message.
“We’re thrilled to bring the paddling community together for a fun, inclusive global challenge. It’s all about getting on the water, tracking your performance, and celebrating the spirit of SUP,” said Kristina Zur-Mühlen, Communications Manager at Starboard.
Whether you’re new to paddling or a seasoned racer, the Gen R 5K Challenge is your chance to connect, compete, and win. So grab your paddle — the water is calling.